Vans is a popular skateboarding shoe brand established in 1966, recognized for its durable and stylish footwear.
1946
Vans Inception
Vans brand was founded in 1946.
1966-03-16
Founding of Vans
On March 16th, 1966, at street 704E Broadway, in Anaheim, California, Paul Van Doren and three partners opened up the first Vans store, marking the beginning of the iconic shoe brand.
1970-05-16
Introduction of Vans Slip-On
In 1979, Vans introduced the #44 shoe, which later became the popular Vans Slip-On shoe, gaining popularity among skateboarders and BMX riders in Southern California.
1975-04-16
Design of Vans Era
In 1975, the Vans #95, now known as the Era, was designed by Tony Alva and Stacy Peralta, featuring a padded collar and various color combinations, becoming a favorite among skateboarders.
1976
Introduction of 'Off The Wall' Motto
In 1976, Vans began using its 'Off The Wall' motto, a slang phrase used by skateboarders while doing tricks in empty pools. This motto became synonymous with the Vans brand.
1978
Launch of Sk8-Hi
Sk8-Hi, a popular high-top sneaker model by Vans, is launched in 1978.
1982-07-16
Van Slip On's
Vans Slip-Ons gained popularity after being featured in the 1982 film 'Fast Times at Ridgemont High' worn by Sean Penn. Despite the success of Vans core shoes, the company faced financial difficulties due to the expansion of its product line.
1984
Bankruptcy Protection Filing by Vans
In 1984, facing heavy competition and a market flooded with Vans counterfeits, Vans lowered its prices and eventually filed for bankruptcy protection. This period marked a challenging time for the company.
1988
Introduction of Vans Steve Caballero
Vans introduces the Steve Caballero, the first signature skate shoe. They also incorporate weather resistant materials into footwear with the Mountain Edition line.
1989
Crackdown on Vans Counterfeiters
In 1989, many Vans counterfeiters were apprehended by the U.S. and Mexican governments and ordered to cease production. This crackdown aimed to protect the authenticity of Vans products.
1991
Vans Company Expansion and Renaming
In 1991, the company expanded internationally, released new models including snowboard shoes, and was renamed Vans, Inc. to reflect its customers calling the shoes 'Vans' for short.
1993-09
Introduction of Vans Snowboard Boot
Vans introduced the Vans Snowboard Boot in the fall of 1993, which revolutionized snowboarding gear.
1994-08
Vans Manufacturing Overseas
In 1994, Vans started manufacturing footwear overseas, leading to the creation of new shoe styles and significant expansion. The company also initiated the Vans Triple Crown series, sponsoring various action sports events.
1995
Vans brings Warped Tour to main stage
In 1995, Vans made history by bringing the Warped Tour to the main stage, showcasing their commitment to the music and skateboarding culture.
1996
Vans sponsors inaugural Triple Crown of Skateboard
In 1996, Vans sponsored the inaugural Triple Crown of Skateboard, solidifying their presence and support in the skateboarding community.
1998-09-16
Vans Skate Park Opening and IPO
In 1998, Vans opened a groundbreaking 46,000 square-foot indoor-outdoor Skate park in Orange County. The company also went public with an initial stock offering, now listed on the NASDAQ stock exchange.
1999
Vans Sponsorship of Warped Tour
Since 1999, Vans has sponsored and supported Warped Tour, the longest-running touring music festival in North America.
2000
Vans recognized by Forbes as one of “America’s Best Small Companies”
In 2000, Vans was acknowledged by Forbes as one of “America’s Best Small Companies”, highlighting its success and impact in the business world.
2001
Vans finances production of Dogtown and Z-Boys
In 2001, Vans funded the production of Dogtown and Z-Boys, a documentary exploring the origins of skateboarding and the influential personalities in the sport. The film received critical acclaim and awards at the Sundance Film Festival.
2002
Vans involvement in 'Dogtown and Z-Boys' production
Vans contributed to the production of the documentary 'Dogtown and Z-Boys,' which explores the early days of skateboarding and the influential figures in the sport. The film received accolades such as the Best Director Award.
2003
Vans Pleased to Meet You Tour
Vans organized their inaugural international tour named the Pleased to Meet You Tour, covering 7 European countries before returning to the US and visiting 30 cities.
2004-11-16
Launch of Vans Customs
On November 16, 2004, Vans introduced Vans Customs, an online platform allowing users to design their own Classic Slip-ons with various color and pattern options. This initiative revolutionized the customization of footwear.
2005
Inaugural Pro-tec Pool Party at Vans Skate Park
In 2005, Vans organized the inaugural Pro-tec Pool Party at the Vans Skate Park, considered one of the best bowl contests in history. The event took place in a replica of the legendary Combi Bowl at the Vans Skate Park at the Block at Orange.
2010
Opening of Vans Second Skate Park
In 2010, the company built its second skate park in Huntington Beach, California, which opened to the public.
2012-12-16
Vans collaborations through the Vault by Vans line
On December 16, 2012, Vans continued its innovative collaborations with the Vault by Vans line, partnering with design icons like Marc Jacobs and emerging talents like Trovata. These collaborations resulted in unique and sought-after sneaker designs.
2014
Vans Title Sponsorship of US Open of Surfing
In 2014, Vans became the title sponsor of the US Open of Surfing in Huntington Beach, California.
2016
Internet meme 'Damn Daniel' featuring Vans goes viral
In 2016, the internet meme 'Damn Daniel' became popular, featuring California teen Daniel Lara wearing Vans. As a gesture of appreciation, the company gifted Lara a lifetime supply of Vans shoes.
2021
FIAT 500L Urban
The FIAT 500L Urban is a van model by FIAT.
2022
Vans Launch of VR3 Product Line
In 2022, Vans launched the new VR3 product line where 30% of the product is renewable, recycled, or regenerative.
2023-08-09
Michael Lorenzen throws a no-hitter in Vans
On August 9, 2023, Major League Baseball pitcher Michael Lorenzen achieved a significant milestone by throwing a no-hitter while wearing customized Vans UltraRange Exos with cleats, a departure from traditional baseball shoes. The Vans used in the game will be showcased in the National Baseball Hall of Fame.