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Netflix

American OTT streaming service
Netflix

Netflix, launched in 2007, offers original and acquired content globally. It has over 260 million paid memberships in 190+ countries. By 2022, half of its library in the US consisted of 'Netflix Original' productions. The company has expanded into video game publishing. As of October 2023, Netflix is the 24th most-visited website worldwide.

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Timeline

1997-08-29
Netflix founded
Netflix, an American media-services provider and production company, was founded on August 29, 1997. It started as a DVD rental service and later transitioned into a subscription-based streaming service.
2002-03-24
Netflix's Initial Public Offering (IPO)
Netflix offered its IPO, raising $82.5 million despite being unprofitable at the time, marking a significant milestone in the company's financial history.
2002-05-29
Netflix IPO
On May 29, 2002, Netflix initiated its initial public offering (IPO), selling 5.5 million shares of common stock at the price of US$15.00 per share, bringing in $82.5 million.
2005
Netflix Plans for Streaming Company
Netflix sketched out its plans to become a streaming company 15 years ago, setting the stage for its transformation into a major player in the streaming industry.
2007-01-15
Netflix streaming service launched
On January 15, 2007, Netflix launched its streaming service, allowing subscribers to instantly watch television shows and movies on their personal computers.
2007-01-16
Launch of Netflix as a streaming service
Netflix launched its streaming service on January 16, 2007, marking a significant transition from its mail-based rental business to online streaming. This move allowed Netflix to expand its reach internationally and offer a wide range of films and television shows in multiple languages.
2008-11-19
Netflix partners with Starz Inc.
Netflix partners with Starz Inc. to produce 2,500 additional movies available for instant viewing online for subscribers.
2010-08-10
Five-Year Deal for Film Streaming
Netflix reaches a five-year deal worth nearly US$1 billion to stream films from Paramount, Lionsgate, and Metro-Goldwyn-Mayer, significantly increasing its annual spending fees.
2013-02-01
House of Cards release
Netflix released its first notable original content production, House of Cards, on February 1, 2013, marking a significant milestone in the company's transition to original content creation.
2013-07-01
Launch of Original Content
Netflix launched its first original series 'House of Cards' in July 2013, intensifying the competition in the streaming content industry.
2013-09-01
Netflix Profiles feature
Netflix introduced the Profiles feature on September 1, 2013, enabling users to create separate profiles within a single account, enhancing personalized viewing experiences.
2013-12-13
First original series release
Netflix released its first original series, 'Hemlock Grove', on December 13, 2013, marking the beginning of its venture into original content production.
2015-03-20
Netflix's first original documentary release
Netflix released its first original documentary, 'Virunga', on March 20, 2015, marking a significant expansion into non-fiction original content production.
2015-07-16
Netflix stock increases over 500% in 5 years
Netflix's stock rose by over 500% in a span of 5 years, indicating significant growth and success in the market.
2016-01-14
Netflix International Expansion
At the Consumer Electronics Show, Netflix announced a major international expansion into 130 new territories, making its service available nearly 'worldwide', with exceptions like China, Crimea, Syria, and North Korea.
2016-01-22
Netflix global expansion
Netflix expanded its streaming service to cover almost every country in the world on January 22, 2016, significantly increasing its global presence.
2016-05-21
Closure of Blockbuster's last retail stores
Netflix's dominance was evident as Blockbuster closed its last retail stores, signifying a major shift in the entertainment industry.
2016-10-28
Netflix app download feature
Netflix introduced the download feature to its app on October 28, 2016, allowing users to download content for offline viewing, enhancing the platform's accessibility.
2017-01-13
A Series of Unfortunate Events streaming begins
On January 13, 2017, Netflix started streaming the original black-comedy mystery series A Series of Unfortunate Events, adding to its collection of original content.
2017-03-31
13 Reasons Why streaming begins
Netflix started streaming the original teen drama/mystery series 13 Reasons Why on March 31, 2017, adding to its diverse collection of original content.
2017-08-18
The Defenders release
Netflix released The Defenders, a notable original content production, on August 18, 2017, contributing to the company's diverse range of original series.
2018-07-06
Release of Indian series Sacred Games
Netflix releases 'Sacred Games,' the first Hindi-language original series, marking a significant milestone in the expansion of its original content to cater to diverse audiences.
2018-08-28
Global Premiere of Netflix's 'Narcos'
Netflix's popular series 'Narcos' premiered globally on August 28th, attracting a wide audience.
2018-12-21
Bird Box release
Netflix released the film Bird Box on December 21, 2018, which garnered widespread attention and became a notable addition to the company's original content portfolio.
2019-06-13
Release of Jinn
The first Arabic Netflix original series, Jinn, was released.
2019-07-04
Stranger Things Season 3 release
Netflix released the third season of its popular original series, Stranger Things, on July 4, 2019, drawing significant viewership and cultural impact.
2019-12-17
Netflix partnership with Tipping Point
Netflix partners with Tipping Point, the digital content arm of Viacom18 Studios, for three new India focused originals: Jamtara, She, and Taj Mahal 1989.
2020-01-01
Friends departs from Netflix
On January 1, 2020, the popular TV show Friends officially departed from Netflix.
2020-01-09
Brazilian supreme court overturns censorship
On January 9, 2020, the Brazilian supreme court overturned an attempted censorship by a judge in Rio de Janeiro, who had ordered the withdrawal of a film from the Netflix platform for depicting Jesus as gay.
2020-01-13
Netflix receives 15 Oscar nominations
Netflix made a significant impact by receiving 15 Oscar nominations, challenging traditional Hollywood studios in the prestigious awards.
2020-01-21
Netflix reaches 167 million subscribers globally
Netflix achieves a milestone by reaching 167 million subscribers worldwide.
2020-02-28
Release of Queen Sono
Netflix launches 'Queen Sono,' a South African crime drama web series, marking the first original African series on the platform.
2020-04-15
Netflix Surpasses Disney in Total Worth
Netflix's total worth surpasses Disney after the former's stock hits a record price of nearly US$427 per share. This marks a significant milestone for Netflix in the competitive streaming and entertainment industry.
2020-04-27
Extraction release
Netflix released the action-thriller film Extraction on April 27, 2020, which gained significant attention and viewership, showcasing the company's success in producing notable original content.
2020-08-04
43% of Americans Watch Something on Netflix Any Given Day
A study revealed that 43% of Americans watch content on Netflix daily, indicating its significant impact on the entertainment industry.
2020-08-12
Netflix gains 16 million new sign-ups due to lockdown
During the lockdown, Netflix experienced a surge in new sign-ups, with 16 million new users joining the platform. This increase in subscribers was attributed to the restrictions and stay-at-home orders implemented during the pandemic.
2020-08-18
Netflix Becomes a $100 Billion Company in 20 Years
As per producthabits.com, Netflix achieved the milestone of becoming a $100 billion company within 20 years.
2020-08-20
Netflix Becomes the World's Most Valuable Entertainment Company
Netflix is recognized as the world's most valuable entertainment company, surpassing other major players in the industry.
2020-09-02
Netflix signs deal with Duke and Duchess of Sussex
Netflix secures an agreement with Prince Harry and Meghan Markle to create films, series, documentaries, and children’s TV shows.
2020-09-23
Shonda Rhimes signs multi-year deal with Netflix
Shonda Rhimes signed a significant multi-year deal with Netflix, marking a major collaboration between the renowned producer and the streaming platform.
2023-09-29
Netflix ends DVD rental services
Netflix announced that it will stop shipping out physical DVDs and end its DVD-rental services on September 29, 2023.
End of the Timeline
Netflix

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