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Planet Fitness

American fitness franchisor

Planet Fitness, Inc. is a leading American franchisor and operator of fitness centers, with around 2,400 clubs across several countries. Known for its 'Judgement Free Zone' approach, it attracts novice and casual gym users, receiving both praise and criticism.

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Timeline

Founding of Planet Fitness

Planet Fitness was founded in 1992 in Dover, New Hampshire by Michael and Marc Grondahl, who acquired a struggling Gold's Gym franchise. It started as a small gym catering to the local population and eventually grew into a nationwide chain of fitness centers.

Opening of the original Planet Fitness club in Sunrise, Florida

In 1993, Rick Berks opened the original Planet Fitness club in Sunrise, Florida, which was inspired by his daughter's school project, 'Fitness Planet'. This marked the beginning of the Planet Fitness brand.

Purchase of the rights to the name Planet Fitness

In 2002, the founders of Planet Fitness purchased the rights to the name Planet Fitness from Rick Berks and renamed their franchise. This marked a significant milestone in the history of the company.

Opening of the first franchised location in Florida

In 2003, Planet Fitness opened its first franchised location in Florida, marking a significant expansion of the company's presence.

Introduction of PF Black Card®

In 2005, Planet Fitness introduced the PF Black Card®, which became a significant offering for its members, providing additional benefits and services.

Criticism by Men's Health magazine

In 2010, Men's Health magazine called Planet Fitness 'the worst gym in America', reflecting the controversy and criticism surrounding the gym's approach and policies.

TSG Consumer Partners LLC becomes equity partner

In the fall of 2013, TSG Consumer Partners LLC became an equity partner in the Planet Fitness franchise, signifying a significant development in the company's ownership and growth.

Company goes public

On August 6, 2015, Planet Fitness went public, marking a major milestone in the company's financial and corporate history.

Criticism for charging customers during pandemic

In 2020, the company received criticism for charging its customers for March dues despite closing its facilities nationwide due to the novel coronavirus pandemic. This incident sparked public scrutiny and debate.

End of the Timeline
Planet Fitness

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