Intuit

In 1983, Scott Cook, along with Tom Proulx, co-founded Intuit with the vision of creating user-friendly financial software. Cook's emphasis on design and customer-centric innovation led to the development of Quicken, a market leader in personal finance software.

In March 1984, Intuit was officially incorporated in California.

In 1985, Scott Cook, co-founder of Intuit, faced severe financial difficulties with over $300,000 in debt. Despite the challenges, he remained optimistic and determined to succeed.

In 1986, Scott Cook and his partner made a pivotal decision to change their marketing strategy for Quicken. They transitioned from selling through banks to direct customer advertisements, which proved to be successful.

In 1988, Scott Cook emphasized the importance of customer service at Intuit, aiming to improve it to the extent that customers would advocate for Quicken and other Intuit products.

In 1990, Scott Cook decided to raise outside funds to scale Intuit. He approached Kleiner Perkins through John Doerr, who promised not to interfere with Intuit's product strategies. This decision marked a significant milestone in the company's growth.

In 1991, Intuit faced a major challenge when Microsoft introduced its competitor, Microsoft Money, to Quicken. Through rapid development and aggressive marketing, Intuit's Quicken emerged victorious, solidifying its position in the market.

Intuit became a publicly traded company for the first time on March 12, 1993.

From 1994 to 1998, Bill Campbell served as the CEO of Intuit, bringing his unique leadership style and emphasis on team building and personal growth to the company. His impact extended beyond Intuit, influencing technology leaders like Steve Jobs and Google's founders.

Daniel S. Levine's article in San Francisco Business Times naming Scott Cook as the Executive of the Year and discussing his plans to revolutionize the finance industries.

Intuit implemented a two-for-one stock split on August 21, 1995, increasing the number of shares available to shareholders.

In 1996, Intuit faced challenges in the software market as overall sales of packaged software were declining. The company's software sales were also affected by a saturated market and the increasing presence of the Internet.

In mid-1997, Intuit was forced to eliminate nearly ten percent of its workforce due to financial difficulties. The company had incurred significant net losses in the previous fiscal years.

On March 2, 1999, Intuit acquired Computing Resources Inc. of Reno, Nevada for approximately $200 million. This acquisition allowed Intuit to offer a payroll processing platform through its QuickBooks software program.

Intuit conducted a three-for-one stock split on September 30, 1999, adjusting the share price and number of outstanding shares.

Steve Bennett's tenure as CEO of Intuit from 2000 to 2007 was marked by a transformative leadership approach focused on driving performance through strategic initiatives and process improvements.

Intuit Inc is a technology company specializing in personal finance, accounting software, tax return software, and email marketing. It helps businesses connect better with consumers.

In May 2002, QuickBooks Enterprise Solutions was released, targeting medium-sized enterprises and expanding Intuit's market reach.

In 2003, Intuit acquired Innovative Merchant Solutions, a company providing merchant services nationwide. This acquisition allowed Intuit to process credit cards through QuickBooks without the need for hardware leasing.

In November 2005, Intuit acquired MyCorporation.com, an online business document filing service, for $20 million. The acquisition was from the original founders Philip and Nellie Akalp.

Intuit executed another two-for-one stock split on June 21, 2006, aiming to make shares more affordable and increase liquidity.

On August 17, 2007, Intuit sold Eclipse ERP to Activant for $100.5 million in cash. This sale allowed Intuit to focus on its core products and services.

Brad Smith's leadership as CEO of Intuit from 2008 to 2018 was characterized by a focus on innovation, customer-centricity, and fostering a positive workplace culture, leading to significant growth and transformation for the company.

In December 2008, Intuit acquired Entellium, a bankrupt software company that developed customer relationship management software. This acquisition expanded Intuit's software offerings.

On June 2, 2009, Intuit announced the agreement to purchase PayCycle Inc., an online payroll services provider, for approximately $170 million. This acquisition enhanced Intuit's payroll service offerings.

On September 14, 2009, Intuit agreed to acquire Mint.com, a free online personal finance service, for $170 million. This acquisition strengthened Intuit's online financial management tools.

On January 15, 2010, Intuit Inc. separated Intuit Real Estate Solutions to form a new company known as MRI Software.

On May 21, 2010, Intuit purchased MedFusion, a leader in Patient to Provider communications based in Cary, NC, for around $91 million.

On August 10, 2010, Intuit acquired the personal finance management app Cha-Ching.

On June 28, 2011, Intuit acquired the Web banking technology assets of Mobile Money Ventures, positioning itself as a major online and mobile technology provider to financial institutions.

On May 18, 2012, Intuit acquired Demandforce, a provider of automated small business marketing and customer communications SaaS, for approximately $423.5 million.

On August 15, 2012, Intuit announced the sale of their 'Grow Your Business' unit, including Intuit Websites and Weblistings products, to Endurance International.

On March 26, 2013, ProPublica reported that Intuit lobbied against return-free filing as recently as 2011, indicating their efforts to prevent the implementation of simplified tax filing processes.

On July 1, 2013, Intuit announced the sale of their Intuit Financial Services business unit to Thoma Bravo for over $1.03 billion.

On August 19, 2013, Intuit sold their Intuit Health business unit, formerly known as MedFusion, back to MedFusion's founder, Steve Malik.

In May 2014, Intuit Inc. acquired Check for approximately $360 million to offer bill pay across small business and personal finance products.

In March 2015, The Washington Post and computer reporter Brian Krebs reported that two former employees accused Intuit of allowing fraudulent returns on a large scale for revenue purposes. The former security team members claimed that Intuit ignored warnings and suggestions to prevent fraud.

Intuit's QuickBooks Online Self-Employed integrated with Stripe to streamline tax reporting for workers in the on-demand economy, offering a more efficient financial management solution.

In August 2018, Sasan Goodarzi was announced as the new leader and CEO of Intuit, set to take over at the beginning of 2019, succeeding Brad Smith.

On February 24, 2020, Intuit CEO announced plans to acquire Credit Karma for $7.1 billion.

On September 13, 2021, Intuit announced its acquisition of Mailchimp for $12 billion.